Adu RA, Shenge NA, Ojo S, Olonade ZO, Adegbite SO. University Students’ Perception of Relationship Marketing Tactics and Its Impact on Service Utilization of Global System for Mobile Communication. JISRP [Internet]. 2024 Mar. 14 [cited 2024 Dec. 23];2(1):62-73. Available from: https://sare.um.edu.my/index.php/JISRP/article/view/52195